Reputation911 review
Reputation911 is a Massachusetts reputation-management firm serving individuals and businesses. Its current website gives buyers more pricing information than many specialist agencies, but several operational claims on the review-management pages need qualification, and the site does not publish the service agreement that would define cancellation, refunds and campaign ownership.
Reviewed October 2026
Company record
The operating company is verifiable, while the current website uses two Massachusetts addresses
Reputation 911, LLC is an active Massachusetts company formed on March 10, 2011. BBB records the business as starting in October 2010 and identifies founder William DiAntonio as owner. The current management page lists DiAntonio as founder and CEO.
Clutch's business verification cites the Massachusetts Secretary of State and gives entity ID 001048221. The profile remains marked Verified.
The homepage says the firm has helped “thousands of clients,” but does not publish an exact total or a method for counting completed and continuing engagements.
The current contact page, revised February 2026 Privacy Statement and BBB profile use 84 Uxbridge Road, Suite B, Mendon, Massachusetts.
The current homepage footer and press-room footer use 1 Research Drive, Suite 300A, Westborough, Massachusetts. A company press release dated October 14, 2026 also uses Westborough as its dateline.
The public sources do not explain whether Westborough is a newer operating office, an additional office or a replacement for Mendon. Buyers should use the address and legal entity stated in the signed agreement rather than relying on the site footer.
Sources: Clutch verification, BBB, contact page, Privacy Statement and October 2026 company release.
Pricing
Entry pricing is public, while larger remediation and crisis work remains quote-based
Reputation911 publishes starting prices on several current service pages. These figures are more useful than the broad industry ranges in its 2026 cost guide, which describe the market rather than the agency's own rate card.
Remove & Restore and Suppress & Promote are each shown as starting from $500, with one-time and monthly options available.
Protect and Promote are both shown as starting from $500. The Restore tier requires a custom quote.
The personal crisis-management tier does not publish a standard price.
This is the most common project-size band across four Clutch reviews that report spend. It should not be read as a standard package price.
It places professional repair and suppression at $500–$7,000 per month, content removal at $500–$15,000+ per link, and enterprise or crisis work at $10,000–$50,000+ per month.
Sources: personal plans, review-management plans, 2026 cost guide and Clutch project pricing.
Review-management claims
Two statements on the current review page need more precise explanation
Reputation911's review-management page describes both reputation work and attempts to identify or remove fraudulent reviews. Some wording goes further than the public policies of the platforms it may need to work with.
That wording is too broad to describe ordinary access to platform-held user data. Google states that requests for user information are reviewed under applicable law and provides a formal process for civil subpoenas and other legal requests. Its documentation also says requests to identify users by real names or IP addresses may be declined in some contexts.
The page does not explain the mechanism behind this statement. Platform review filtering is governed by each site's authenticity and content rules, so buyers should ask what actions the service actually performs and which platforms are covered.
Sources: Reputation911 review-management page, Google information-request policy and Google civil user-data request guidance.
Method and platform dependence
The service pages distinguish removal from suppression, but one search feature is described without a public method
Reputation911 acknowledges that unfavorable material cannot always be deleted. Its current guidance says lawful or policy-compliant material may need suppression, while removals are pursued through platform rules, webmaster outreach, de-indexing requests or legal grounds where available.
The personal and case-study pages describe professional websites, social profiles, articles and linking work as the main suppression assets.
Google's public documentation says predictions are generated automatically and provides reporting routes for policy-violating or legally problematic predictions. The agency page does not say whether its service relies on those routes, changes to underlying web content or another method.
Sources: personal reputation plans, case studies, Google on how Autocomplete works and Google Autocomplete reporting guidance.
Confidentiality and data handling
The public privacy statement permits sharing with affiliated entities and business partners
Reputation911 describes its services as confidential. Its revised February 2026 Privacy Statement says personal data may be shared with other Reputation911 entities and business partners for the purposes described in the policy, while stating that personally identifiable information is not sold, rented or leased.
The policy covers website and customer information at a general level. It does not publish a client-specific confidentiality agreement, subprocessor list or detailed retention schedule for sensitive reputation-case materials.
Clients providing court documents, identity material, private correspondence or crisis files should obtain the applicable confidentiality and data-processing terms before transferring sensitive material.
Source: Reputation911 Privacy Statement, revised February 2026.
Independent client evidence
Clutch provides the clearest project-level evidence, although the review count remains small
Four reviews are shown in Clutch's current verification panel as verified. The project records include reputation management, reverse SEO and adjacent digital work.
BBB currently shows zero customer reviews. The BBB rating is a business-profile assessment and is not a customer-satisfaction score.
Clutch includes a verified 2024 review from Michael Angiolelli of Medical Mobile Alerts. Reputation-specific reviews include an attorney engagement of about $12,000 and a long-running reverse-SEO engagement for a flatbed truckload carrier.
Reputation911's current footer displays this number without explaining the source set or whether reviews from multiple platforms are aggregated. DesignRush separately shows five DesignRush reviews and 15 Google reviews.
The company's own case studies are mostly anonymous. They describe methods and outcomes, but client identity and starting conditions generally cannot be independently checked from those pages.
Sources: Clutch, BBB, DesignRush and Reputation911 case studies.
Contract visibility
The website does not publish the client-service terms needed to evaluate exit and ownership
Reputation Insider did not locate a public client-services agreement on the current site. The Privacy Statement governs data practices, and the pricing pages describe service tiers, but neither supplies the commercial terms a buyer would normally need before a longer campaign.
These include cancellation notice, refunds, renewal, ownership of websites and profiles created during suppression work, ownership of written content, responsibility for third-party publishing costs, post-termination access to tracking data and any outcome-specific commitments.
Sources: Privacy Statement, personal plans and review-management plans.
Buyer diligence
The main open questions can be resolved before work starts
Review cancellation, refunds, renewal and ownership of campaign assets rather than relying on plan-page descriptions.
Separate content the agency expects to remove from content that will be suppressed, then attach a fee and expected process to each category.
Confirm when legal process is required, who obtains it and what happens if a platform declines to disclose account data.
Ask which affiliates, business partners or vendors can access case materials and how long those materials are retained.
Reputation Insider verdict
Reputation911 gives buyers useful public pricing and verifiable project evidence, while several operating details remain inside the sales process
The agency's public material is comparatively specific about how suppression and removal work are approached, and third-party project reviews provide more evidence than anonymous testimonials alone. The weaker areas are contractual visibility and a few claims involving data access and platform behavior that are stated more broadly than the underlying platform rules support.
For work involving litigation, reviewer identification, confidential documents or high-value suppression campaigns, the service agreement, data-handling terms and exact account methods deserve closer review before payment.
