Lumen by Talkwalker review
Hootsuite’s renamed social-intelligence platform is strong on listening and AI monitoring, but media-coverage gaps warrant testing before an enterprise contract.
Reputation Insider
Latest
Executive sign-off is a weak defense for AI-written content
Companies may need to show who actually examined AI-written public-interest text before publication, not simply who approved it.
Stolen files can outlive the ransomware attack
Stolen emails and contracts can become a lasting public account of how a company operated, long after the breach itself is contained.
Reddit AI search raises the cost of old brand complaints
Its AI search can pull years-old threads into present-day answers, extending the usable life of consumer criticism.
The FTC is putting review agencies inside the liability chain
Firms that once treated fake reviews and suppression tactics as client risk now face exposure for the methods they execute themselves.
Google’s AI search report can make a crisis look like growth
Generative impressions can rise when Google is surfacing incident statements, legal pages or other adverse-context material.
How to build a corporate source-of-truth register
A practical guide to governing public corporate facts across pages, systems and AI-generated communications.
What is reputational materiality?
A controversy can dominate public attention without touching the business, while a little-seen issue can alter a deal, financing terms, board decisions or customer behavior.